SEO website promotion
- Over 7 years of experience
- A successful track record of website optimization
- Excellent knowledge of HTML/CSS
- Excellent knowledge of SEO tools (Screaming Frog SEO Spider, Ahrefs, Similarweb, keywordtool.io and others)
- Basic knowledge of JavaScript
- Basic knowledge of PHP, Python, Ruby
- Knowledge of most popular platforms, including WordPress, Joomla, OpenCart
- I work with projects of any complexity and size and know analytics tools inside out.
- Total traffic reach on websites with SEO exceeded several million in 2023. Most of my clients are online stores
More cases are described here
Google search advertising
Total reach of the advertising run in GOOGLE ADS in 2023
More cases are described here
SMM targeting
- Setting up ad campaigns
- Analysing ad campaign performance
- Optimizing ad campaigns
- Scaling ad campaigns
- Managing ad campaigns
- Reporting
More cases are described here
Professional and other skills
- Confident PC user. Office software, the internet, blogs, social networks.
- Ad budget calculation (7 years of experience)
- Preparing, developing and handing over websites to the client (5 years of experience)
- Segmenting user databases for ad targeting (5 years of experience)
- Setting up targeted ad campaigns on Instagram and Facebook (5 years of experience)
- Setting up search advertising in Google AdWords (7 years of experience); an official GOOGLE partner in UKRAINE since 2015
- Attracting the target audience through social networks (5 years of experience)
- Creating engaging content to attract the target audience (5 years of experience)
- Creating algorithms for promoting a company on social networks (5 years of experience)
- Collecting and analysing activity and traffic data. Statistics. (7 years of experience)
- Monitoring industry resources (5 years of experience)
- User click-through analytics – Google Analytics (7 years of experience)
- SEO optimization of groups and pages on social networks (SMO) (5 years of experience)
- Competitive landscape analysis (7 years of experience)
- Drawing up marketing plans and commercial proposals (6 years of experience)
- Basic understanding of Windows and Linux administration
- Network setup (internet, local)
- Tracking events and goals on a website
- Competitor analysis for SEO promotion and advertising
- Knowledge and setup of Google Analytics, Google Ads, Google Merchant Center, Google Tag Manager
- Setting up loyalty programs, “cheaper together” bundles, and promotional and informational mailings in online stores
- Creating a plan and developing actions to build store or brand awareness, increase traffic and sales, and optimize costs
- Website content filling
- Runs channels on YouTube, Facebook, Twitter
Languages
- Swinish – expert
- Ukrainian – expert
- English – advanced