Google Ads and Google Shopping Setup
Sales from day one of your ad launch
Service prices
Leave a request and get a free checklist for auditing your ad setup!
Trusted by leading companies
How we work with clients
Terms you see before we start — not discover along the way.
Scope, price and timelines are fixed on paper. No fine print.
Your Google Ads account stays your property, with the full campaign history.
You pay for our work. Your ad budget goes straight to Google — it never passes through us.
Google Partner status and current Google Ads certifications across the team.
You see what was done, what was spent and how many leads it brought. Reporting frequency is up to you.
A review of your ads and website before we start, plus a 10,000 UAH ad bonus.
Ad types we run
Compared with other ways of promoting a website in search engines, PPC advertising often turns out to be far more effective. Specialists list its advantages as:
How we track ad performance
Google PPC, Google Shopping, PMAX, Smart, Google Ads Display Network
We install call-tracking number substitution on your site and set up goal tracking in Google Analytics.
We install Google Tag Manager and Google Analytics and set up events and goals across the whole funnel, with micro- and macro-conversions.
Combining analytics data from all ad channels
Accurate reports on where your users come from.
Our team offers a full range of services.
Real Google Ads case studies
Data from our clients’ ad accounts.
Request a consultation
Get an audit and 10,000 UAH free for your company
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We will get back to you within 30 minutes.
Our services
Increase your linking opportunities, simplify tagging and bookmarking. Reward inbound links
Setup, analysis, support, and page and content quality optimization services
Setup, analysis, support, and page and content quality optimization services
Setup, analysis, support, and page and content quality optimization services
Setup, analysis, support, and page and content quality optimization services
Setup, analysis, support, and page and content quality optimization services
Reviews
Cost per conversion by niche
cost of a direct inquiry from the website
The starting budget varies greatly by niche: for example, children’s toys start at 100–200 UAH a day, while for lawyers it is at least 500–800 UAH a day. It all depends on the niche and how competitive the auction is.
What you get working with us
- In-depth analysis of your business and competitors
- Top-quality setup and transparent pricing
- Top-quality setup and transparent pricing
Request a consultation
Get an audit and 10,000 UAH free for your company
By clicking the button, you agree to the privacy policy
We will get back to you within 30 minutes.
Our team
How a project runs
From the first request to well-managed ads — no black box. Ads go live within 2 days.
We get to know your business: what you sell, to whom, your goals and current numbers.
We study the niche, the auction, your landing pages and what was done before us.
We agree on campaign structure, keywords and a starting budget for your niche.
Google Analytics and Tag Manager, goals and events across the funnel — so we count leads, not clicks.
Ads, bids, audiences, negative keywords. Up to 2 days from getting access to the first impressions.
We cut what doesn’t pay off and scale what works. You get a report with conclusions.
Why aren’t your ads selling?
And how working with us goes — from audit to results review.
First, you need to understand which part of the advertising is responsible for what.
Let’s break it down simply, based on the goal – getting leads from advertising (not brand awareness and the like).
Two elements are involved:
- PPC advertising (Google Ads)
- the landing page (a landing page or a page of your website)
The job is to “reach” members of your target audience (potential customers) and show them your ad.
If the ad catches their attention, they click on it and go to the landing page.
Key points:
If the ads are set up well = they reach the target audience ==> the ads have done their job, and from here the “ball” is in the landing page’s court!
If the ads are set up poorly = they will NOT reach the right audience ==> the budget is guaranteed to be wasted, and no landing page, however good, will fix that.
The job is to continue the ad the person clicked, present the company and its main offer, get them to explore the page, address all key objections, build trust, show the range and lead them to the main or an intermediate conversion.
Project analysis must ALWAYS start with the traffic source = the PPC ads (that’s exactly why an audit ALWAYS requires access to Analytics),
if the ads are done WELL, we then look at the landing page,
if the ads are done poorly, we rebuild the ads and only then move on to the landing page,
if you are NOT sure whether your landing page is well made, be SURE to study competitors in SEARCH ads, PPC and the SEO results (the organic search results WITHOUT the “Sponsored” label) and make your page at least NO worse than theirs (if you’d like more detail, leave a comment and I’ll prepare a separate piece – it’s a big topic).
Ad campaign development is an important part of any business’s customer acquisition strategy. Mistrakov, based in Lutsk, offers a holistic approach to setting up Google ads, ensuring they are highly effective and meet clients’ expectations.
PPC management and setup – the main aspects of success
Successful PPC management, which you can order at a very favorable price, requires in-depth market analysis and an understanding of the target audience. Mistrakov focuses on an individual approach and optimizing ad campaigns to maximize ROI.
How to set up PPC advertising properly – the stages worth your attention
Knowing how to set up Google ads, we offer partners the following steps:
- Market analysis. Collecting data on potential customers and competitors.
- Choosing keywords. Identifying effective queries for the target audience.
- Creating ads. Developing attractive, motivating ads.
- Landing page optimization. Setting up landing pages for conversion.
- Monitoring and adjustment. Analysing results and making the necessary changes.
- PPC advertising for an online store – what determines its cost
The question of how much Google advertising costs is very relevant today. PPC pricing depends on many factors, including the specifics of the keywords, product seasonality and the location of the target audience. Knowing how to make advertising work, we at Mistrakov take an individual approach to calculating the estimate and exclude unnecessary and unjustified costs from it.
Pay-for-results advertising – why our team
We offer partners high-quality PPC setup with these advantages:
- Transparent pricing. No overpayments and free access to the estimate.
- An individual approach. A strategy chosen specifically for your business.
- Experience and professionalism. Deep knowledge of the market and technologies.
- Flexible terms. The ability to adapt the strategy to the specifics of your business.
Having covered what PPC advertising is, it’s worth noting that developing and promoting it requires constant adaptation to changing market conditions. Working in Lutsk, Mistrakov is ready to offer its experience and resources to create an effective ad campaign relevant to your business needs. Get in touch – we’ll be sure to help!