Ads in Google AI Mode and AI Overviews
We get your Google Ads ready to serve next to Google’s AI answers: Search, Shopping, Performance Max and AI Max. 7 years of Google Ads experience.
Trusted by leading companies
How we work with clients
Terms you see before we start, not ones you discover along the way.
Scope, price and deadlines are on paper. No fine print.
OpenAI, Google Ads and Microsoft Advertising accounts are opened for your company and stay yours with all campaign history.
You pay for our work. The ad budget goes straight to the ad platform, never through us.
Google Partner and certified Google Ads specialists — now with ads in AI assistants too.
You see what was done, what was spent and how many leads it brought. Reporting frequency is up to you.
If AI ads aren’t available for your niche or country, we say so up front and suggest a channel that works.
What we do for Google AI
7 years of running Google Ads. Now we also prepare campaigns to serve next to AI answers.
Match types, bid strategies, negatives, conversions — what holds you back from AI Overviews.
Setup, product segmentation, margin-based bidding.
Titles, attributes, GTINs, prices, availability, fixing errors and suspensions.
Safe expansion: brand controls, exclusions, search term monitoring.
Structure, FAQ and schema.org markup so Google cites your site in the overview.
For local businesses: profile, reviews, photos, services — Gemini sees this too.
Our team offers a full range of services.
Real Google Ads case studies
Data from our clients’ ad accounts.
Let’s get your Google Ads ready for AI search
We’ll review your campaigns and tell you what to change so they serve next to Google’s AI answers.
By clicking the button, you agree to the privacy policy
We will get back to you within 30 minutes.
How we track ad performance
We count leads from ChatGPT, Google AI Mode, Copilot and every other channel — not just clicks.
We install call-tracking number substitution on your site and set up goal tracking in Google Analytics.
We install Google Tag Manager and Google Analytics and set up events and goals across the whole funnel, with micro- and macro-conversions.
Combining analytics data from all ad channels
Accurate reports on where your users come from.
Reviews
What you get working with us
- In-depth analysis of your business and competitors
- Top-quality setup and transparent pricing
- Top-quality setup and transparent pricing
Other AI platforms
Request a consultation
AI ads audit and launch plan — free for your company
By clicking the button, you agree to the privacy policy
We will get back to you within 30 minutes.
Our team
How a project runs
From the first request to managed ads in AI — no black box. Launch within 2 days.
We learn your business: what you sell, to whom, your goals and current numbers.
Which AI platforms and ad formats are open for your niche and country, and what restrictions apply.
Where to run ads and where to invest in organic visibility in AI answers.
OpenAI pixel, Microsoft UET, GA4 and Conversions API — so we count leads, not clicks.
Ads, topics, bids and budgets. From access to first impressions — within 2 days.
We cut what doesn’t pay off and scale what works. You get a report with conclusions.
Questions and answers
And how working with us goes — from audit to results review.
If you already run Google Ads, the audit and fixes take 2–5 days. A new account goes live within 2 days of sign-off.
No. Ads in AI Overviews and AI Mode come from regular Search, Shopping and Performance Max campaigns. You can neither target nor exclude these placements separately.
As of November 2026: the US plus Australia, Canada, India, Kenya, Malaysia, New Zealand, Nigeria, Pakistan, the Philippines and Singapore. The UK, Brazil and Mexico are planned next. Ads around AI Overviews run wherever AI Overviews appear.
No. Google has said there are no current plans for ads in the Gemini app. Only organic visibility works there.
Google doesn’t provide a separate report yet: AI Overview impressions are included in overall campaign stats. We watch search term trends and campaign behaviour.
Some informational clicks do go away, but commercial queries still bring buyers. That’s why it matters to have ads both above and inside the overview.
Ads in AI Overviews
AI Overviews is the short AI summary at the top of Google results. Ads can appear above, below and inside it, labelled as sponsored. This works in every country and language where Google shows AI Overviews.
There is no dedicated campaign type: Google decides whether to serve your Search, Shopping or Performance Max ads next to the overview. You cannot opt out of these placements separately either. So the question is not whether to switch it on, but whether your campaigns are ready.
Ads in AI Mode
AI Mode is the conversational search mode where people ask complex questions and follow up. In October 2026 Google expanded AI Mode ads beyond the US to 10 countries: Australia, Canada, India, Kenya, Malaysia, New Zealand, Nigeria, Pakistan, the Philippines and Singapore. The UK, Brazil and Mexico are next. In the US Google also added ads in follow-up questions (multiturn) and Direct Offers — personalised deals for people ready to buy.
What works better
- Broad match and keywordless campaigns with Smart Bidding: AI queries are long and conversational, and exact keywords miss them. Google recommends AI Max for Search and Performance Max.
- A strong product feed in Merchant Center: titles, attributes, prices, availability — AI uses them for comparisons.
- Negatives and brand controls: with broad campaigns it matters even more not to pay for irrelevant traffic.
- Accurate conversions: without them automated bidding learns from noise.
How we prepare campaigns for Google’s AI search
- Account audit — match types, bid strategies, negatives, conversion quality, feed errors.
- Structure — we separate brand, products and services so broad campaigns don’t waste budget on irrelevant queries.
- Feed and creatives — product titles and attributes, images, ad assets: AI answers pull data from here.
- AI Max and Performance Max — rolled out gradually, with brand controls and search term monitoring.
- Reports — weekly: cost per lead and new queries coming from conversational search.
What about Gemini ads?
There are no ads in the Gemini app today. In late 2025 Google publicly denied plans for Gemini ads; in 2026 executives said they were “not ruling it out”, but there is no official timeline. So Gemini is organic-only: it relies on Google’s index, Google Business Profile and Merchant Center data. Solid SEO is what helps here.
Organic citations in AI Overviews
The AI overview links to its sources. To get there, a page must be indexed, give a direct and accurate answer, carry structured data and have authority. We do SEO for AI answers: page structure, FAQ, markup, speed and links.
Sources: Search Engine Land, Search Engine Journal — Gemini, TechTimes. Up to date as of November 2026.